Looking to grow your business and increase revenue?
We know that for many small to medium business owners, marketing, growing and maintaining business revenue is the biggest challenge. We know that it’s often not affordable to keep a marketing professional employed full-time, that’s why we have a service available to help you.
For businesses who require some direction and guidance, our marketing specialists will through customised marketing plans and strategies providing practical advice and guidance all with the objective of helping you achieve your business goals.
Our marketing specialists have extensive business-to-business and business-to-consumer experience across multiple industries.
We will help you identify, organise and prioritise the issues and discover opportunities for your business.
We develop a deep understanding of your business goals and aspirations. We develop straight forward executable plans, recommending effective and cost efficient practical strategies that are easy for you to manage going forward. We can of course work with you to reach your goals.
The types of programs we offer are:
- Review your current position – analysis of strengths, weaknesses, opportunities & threats (SWOT Analysis)
- Customer analysis – develop a true picture of your customer base: who are your customers, are your customers loyal, what is your customer value proposition?.
- Market and competitor analysis – identify if there are new and/or additional market opportunities, do you really know where you stand in your market and where your competitors stand? Create strategies to stand out from your competitors.
- Develop a customised marketing strategy including acquisition and retention plans to drive ways to bring in new clients and retain existing customers and increase your share of their wallet. Are you making the most of tender opportunities?
- Review current systems to ensure you are effectively capturing customer data and make recommendations as required, including, if required an off-the-shelf Customer Relationship Management system to implement.
- Create effective communication strategies including digital media to position your brand, review all your communication material (quotes, invoices, letterheads, business cards, brochures, catalogues, capability statements, data sheets, website, newsletter, external reports etc) to ensure it is consistent and effectively carries your marketing messages.
- Campaign development – review current campaigns and create below the line marketing campaigns including digital platforms. In many cases businesses think that they need to be across all platforms, this is not the case, we will determine the best for your audience with a view to generate leads/enquiries. We can provide an easy step-by-step guide to designing your own campaigns for you and/or your team to continue to implement and drive.
At any stage you can request our marketing specialist to come back to review your activity and make any additional recommendations to enhance results and ensure you are achieving optimal results.
Our goal is to provide practical marketing advice and strategies to help you reach business goals.
Contact Us for more information